Musical Chairs

Need New Ideas? Trade Places.

"When two successful CEOs switched places for a day, the result was new ideas and a fresh perspective. Don't limit your imagination to what you already know. If you need to innovate, don't look to what others in your industry are doing, or to your past successes.

Seek out a new experience, put yourself in a new context, and find ideas already proven in one field that might be applicable to yours. If you can, find someone who has a similar job in a different industry and trade experiences; what might be routine and ordinary for him may be revolutionary for you."

Adapted from "Trading Places: A Smart Way to Change Your Mind" by Bill Taylor.

Selected Reading