Business Innovation Conference at Yale


Yale School of Management

in association with AIGA

July 22-27, 2012

at Yale University, New Haven, CT

BUSINESS PERSPECTIVES FOR CREATIVE LEADERS

"...is designed exclusively for design executives who work with designers or clients to develop strategic responses to client challenges—in the form of a comprehensive communication or positioning strategy, or the design of a range of products or services. This select group of senior-level creative leaders will come together to discuss, network, debate and grow with each other.

Explore timely topics to understand significant transformations and technological advances in the business world, apply financial tools and strategic analysis, and capitalize on new client opportunities. Case studies, lectures, guest speakers and study groups will give attendees a more complete understanding of business and design through the eyes of business executives."

-- From the American Institute of Graphic Artists

More information here.


Selected Reading